Current Sponsors

PLATINUM SPONSORS

Established in 1964, Americana Foods is one of the largest FMCG companies in the Middle East and North Africa (MENA) region. From our humble beginnings in Kuwait where we were born, to our strong presence and extended reach in the UAE, KSA and Egypt, we have over decades grown to become a trusted household brand name in the region and beyond. Today, Americana Foods’ products are enjoyed by consumers in more than 50 countries and territories across the world.

Americana Foods was established with the ambition to lead and transform the industry. As dominant leaders in the region and pioneers in the industry, we continue to push the boundaries of quality, taste and food safety. Our passion for food fuels everything that we do, and we believe that every meal holds the potential to bring happiness and create lasting memories. Since our inception to date, we have been on a mission to honor our roots and preserve our traditions, touching the lives of millions of consumers through the joy of food, honoring the legacy of our past and continuing to thrive and evolve for new generations and years to come.

We operate a diverse portfolio of products and play in multiple categories including Protein, Grocery, Impulse, Frozen Fruits and Vegetables and Snacks, supported by 19 cutting-edge production sites across the UAE, KSA, Kuwait and Egypt. With a large direct-to-market distribution network in key operating markets and a sizeable footprint across Qatar, Bahrain and Oman, we maintain control over every aspect of the distribution process, ensuring our products are accessible and readily available to a diverse customer base.

GOLD SPONSORS

KUDU Middle East is a prominent fast food chain renowned for its distinctive approach to casual dining in the region. Founded in Saudi Arabia in the late 1980s, KUDU has grown to become a key player in the Middle Eastern fast food market, known for its unique blend of local and international flavors.

KUDU specializes in offering a variety of sandwiches, burgers, breakfast items, and coffee, all characterized by a commitment to freshness and quality. Its menu is tailored to cater to local tastes and preferences, incorporating regional ingredients and flavors that resonate with its customer base. This localization strategy has helped KUDU to distinguish itself from other global fast food chains operating in the area.

KUDU is also committed to innovation in service and operations, utilizing technology to enhance customer experiences, such as through mobile ordering and delivery services. Their focus on customer service and operational efficiency has enabled them to maintain a strong market presence and adapt to changing consumer behaviors.

As a company, KUDU places a strong emphasis on sustainability and social responsibility, actively participating in community activities and striving to reduce its environmental footprint through various green initiatives. This commitment to ethical practices is integral to its brand identity and is well-received by consumers in the region.

The National Agricultural Development Company, or Nadec, is a major player in the Middle East and North Africa’s food industry. Established in 1981 by the Saudi Arabian government, it has grown into one of the region’s largest agricultural and food processing companies. Nadec is a publicly traded company with 20% ownership by the Saudi government, with the remaining shares available on the Saudi Stock Exchange. Notably, it is one of the few vertically integrated dairy businesses globally, controlling all aspects of production from farm to table.

Driven by a desire to lessen Saudi Arabia’s reliance on imported food, Nadec has played a key role in the country’s food security efforts. Over the years, the company has expanded beyond its initial goals, striving to become a leading food processing company across the Middle East and North Africa. Nadec prioritizes high-quality, nutritious products while focusing on consumer satisfaction.

Panda Retail Company, a household name in Saudi Arabia, reigns supreme as the country’s leading grocery retailer. Founded in 1981, Panda boasts a rich history marked by constant evolution. It’s a subsidiary of the prominent Savola Group, a diversified giant in the Middle Eastern market.

Panda offers a diverse shopping experience through its two store formats: Hyper Panda and Panda Supermarkets. Hyper Pandas are larger stores akin to hypermarkets, carrying a vast array of groceries, household goods, and even electronics. Panda Supermarkets, on the other hand, cater to everyday grocery needs in a convenient and accessible format. With over 182 stores across 39 cities, Panda serves millions of customers every year.

Beyond offering a wide selection, Panda prioritizes customer experience. They operate efficient distribution centers and a fleet of temperature-controlled trucks to ensure product freshness. Additionally, they actively participate in community initiatives, like “Leave the Change for Them,” which supports disabled children in Saudi Arabia. Panda’s dedication to quality, variety, and social responsibility has cemented its position as the king of grocery shopping in Saudi Arabia.

Craving crispy, juicy fried chicken with a unique twist? Look no further than AlBaik, the undisputed champion of fast food poultry in Saudi Arabia. Founded in 1974 by Shakour Abu Ghazalah in Jeddah, AlBaik has grown into a national phenomenon with over 120 locations across the kingdom.

While other fast-food chains offer similar fare, AlBaik sets itself apart with its signature “broasted” chicken. This unique preparation method combines pressure frying with a special marinade, resulting in incredibly flavorful and tender chicken pieces with a crispy golden brown exterior. The secret sauce? A legendary garlic sauce that perfectly complements the chicken’s savory profile.

AlBaik’s popularity isn’t just about the food. The chain prides itself on its commitment to quality and freshness. They use only the finest ingredients and ensure their chicken is prepared daily. Furthermore, AlBaik prioritizes affordability, making their delicious offerings accessible to a wide range of customers. These factors, combined with the addictive flavor of their broasted chicken, have earned AlBaik a loyal following in Saudi Arabia and positioned it as a must-try for any visitor to the kingdom.

SILVER SPONSORS

MARS Incorporated is a global leader in confectionery, pet care, and food products with a rich history dating back to 1911. Renowned for its innovation and quality, MARS boasts an impressive portfolio of products that includes iconic brands such as M&M’s, Snickers, Twix, Mars, Pedigree, Royal Canin, and Whiskas. The company’s strength lies in its commitment to making a difference for people and the planet through its operations.

MARS operates under the principles of quality, responsibility, mutuality, efficiency, and freedom, which guide its business decisions and culture. With a presence in over 80 countries, MARS ‘ dedication to product excellence and sustainability initiatives has positioned it as an industry leader. The company’s focus on scientific research and innovation ensures continuous improvement in its product offerings and processes, contributing to its robust market position and consumer trust. MARS ‘ Commitment to sustainability, including efforts to reduce its environmental impact and improve the lives of the communities in which it operates, further enhances its corporate profile and strength in the global market.

GS1 Saudi Arabia is the local chapter of the global GS1 organization that develops and maintains standards for supply and demand chains across multiple sectors. As a member of GS1, a leading international organization known for its introduction of the standard barcode used in over 150 countries, GS1 Saudi Arabia plays a pivotal role in enhancing the efficiency, safety, and visibility of supply chains through world-class standards that transform the way we work and live.
GS1 Saudi Arabia offers a range of services including the issuance of GS1 identification numbers, barcode generation, and providing training and consultation services related to GS1 standards. These services are integral for businesses in the region to participate effectively in the global market. The organization also collaborates with various stakeholders including government bodies, industry associations, and companies to advocate for the adoption of these standards across multiple sectors such as retail, healthcare, and transportation.
GS1 Saudi Arabia remains committed to leading the development and implementation of global standards that revolutionize the way products and information move across various industries. By doing so, it supports Saudi Arabia’s vision of becoming a leading logistics hub in the region and enhances its integration into the global economy.

BRONZE SPONSORS

Tanmiah Food Company, established in 1962 and based in Saudi Arabia, has grown to become a prominent player in the fresh poultry industry in the Middle East. Employing nearly 3,300 people, Tanmiah has developed a market-leading, best-in-class, highly efficient, and fully integrated business model that operates across the GCC and beyond. The company’s commitment to excellence starts at their farms and extends through processing and distribution, aiming to deliver consumer satisfaction through high-quality products.
Tanmiah‘s sector-leading experience and fully integrated business model support its continued investment in expanding farming, processing, and other capacities to drive revenue growth. With a diversified portfolio that includes fresh poultry, processed meat, animal feed, health products, and fast-food franchise operations, Tanmiah is dedicated to maintaining the highest standards of quality and sustainability in all its operations.

Midchem Speciality, a subsidiary of Midland Chemicals UK, has carved a niche for itself within the cleaning and hygiene industry specifically catering to the Middle East region. Established in 2001, their focus on regional needs has propelled them to become a leading supplier.

Unlike many multinational companies, Midchem Speciality boasts its own state-of-the-art production facility in Dubai. This allows them to formulate products specifically for the climatic conditions of the Middle East, ensuring optimal performance. Their commitment extends beyond production; they actively participate in research and development alongside their parent company, ensuring their product line remains innovative and effective.

Midchem Speciality prioritizes quality and safety. They are ISO certified in multiple areas, including quality management, environmental management, and occupational health and safety. Furthermore, their products are Halal certified and many hold approvals from major original equipment manufacturers (OEMs) in the food and beverage industry. This dedication to quality and regional relevance has positioned Midchem Speciality as a trusted partner for businesses throughout Saudi Arabia and the wider Middle East.